Heuristic evaluation

Identified UX gaps in Rapido for a smoother ride experience!

PROJECT NAME

Heuristic evaluation

SERVICES

UX Research

DATE & YEAR

May 22, 2024

Background

I conducted a heuristic evaluation of Rapido to assess its overall usability, efficiency, and user experience. By applying Jakob Nielsen’s heuristics, I analyzed the app’s design, navigation, and interaction flow to identify areas for improvement.

The focus was on evaluating usability principles such as consistency, feedback, and efficiency of use to ensure a seamless experience for riders. Through this study, I provided insights and actionable recommendations to enhance the app’s functionality, making it more intuitive and user-friendly.

This evaluation aimed to refine Rapido’s user experience, ensuring that every interaction—from booking a ride to completing a trip—feels smooth, efficient, and frustration-free.